The Lawyer Word Of Mouth Lightbulb Moment
Word of mouth lives or dies by being memorable Just doing a good job can be remembered. But what about making a lasting impression? So much so that you are remembered by your clients for More […]
Articles by iandenny
Why Busy Lawyers Are Missing Out On The Easiest “Word Of Mouth”
A genuine recommendation from a client is the very best word of mouth. But what about repeat business? Internal word of mouth. When the people in one legal discipline, recommend their clients to their colleagues More […]
Sales: The Secret Path Of Least Resistance
Sales fills many people with a feeling of dread. After all, who really likes that kick-in-the-gut feeling of rejection when your proposal is declined? For professional salespeople, it comes with the territory. But for many More […]
How To Move The Sleeping Elephant From Your Office Entrance
It was a crisp, bright spring morning as you arrived at your office prepared for your 9AM meeting. Today was different. Stepping from your car, you turn toward the office and stop. Stock still. For an More […]
Has Social Media Shrunk The 6 Degrees Of Separation?
Let’s take LinkedIn. I was browsing around and I idly clicked on Tony Robbins, for those of you who don’t know, he is one of those stadium business gurus who packs them in and motivates, More […]
6 Gratitude Habits That Attract Clients And Make You Feel Good
You may have heard people imploring that if you don’t ask you don’t get. And the opposite. People philosophising that giving should always be done without expectation of return. Well, I can understand both viewpoints. More […]
Pleasantly Surprise Your Clients To Get Them Talking
People talk when you do something unexpected. No, I’m not talking about clucking around your business neighbourhood dressed as a chicken which I suggested you avoid in how to get on the tips of many tongues. I’m More […]
Become Better Than Your Rivals Instantly – The Answer Is In The Mirror
You can get more word of mouth referrals pretty easily if you become more interesting. And a very simple way of doing that is being better than your rivals. Word of mouth, and therefore new More […]
Word Of Mouth: Your Voice Sounds Awful, But It Needn’t
Word of mouth astounds me. So many people, do so little about it, despite it being the biggest influence on buying decisions according to Nielsen. The transmitter is the problem. It’s like CB radio. When More […]
Get On The Tips Of Many More Tongues
Word of mouth…ahhh! If only! You’d love to “go viral” and walk into the office, struggling to open the door because of the avalanche of orders as high as the ceiling. Except people don’t send More […]
