One Piece Of Advice (Which Costs Nothing), But Delivers Better Results If you ever look at the statistics which show how many people visit your website, do you ever wonder why more of them don’t More […]
Where is your reputation? It’s a philosophical question. Because an intangible concept doesn’t quite have a physical location. It’s usually in the minds of three key types of people. You and your colleagues. Your clients. More […]
Why is it that you very often communicate in a formal way in business? Think about that. The Formal Myth There’s a myth in business communication. I don’t quite know where it comes from, and More […]
Word of mouth lives or dies by being memorable Just doing a good job can be remembered. But what about making a lasting impression? So much so that you are remembered by your clients for More […]
A genuine recommendation from a client is the very best word of mouth. But what about repeat business? Internal word of mouth. When the people in one legal discipline, recommend their clients to their colleagues More […]
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